Date: The current date in MM-DD-YYYY format.
ASIN: The Amazon Standard Identification Number; a unique alphanumeric code made for each item
Product Name: The name of the product as found on the Amazon Product page.
ROI: The return on investment (COGS ÷ Profit); represented as a percent.
Sales Rank: The current rank of the item in its root category. If the item has no root category, this value will be -1.
Top %: The item's percentile of the root category (item's sales rank/highest rank in category). If the item has no root category, this value will be -1.
Category name: The name of the product's root category.
Notes: Any additional notes you would like to add.
Source URL: The URL referencing where you bought an item.
COGS: Cost of Good Sold; how much an item cost to buy.
Price: The selling price of the item on Amazon.
Profit: Price - COGS - Total Fees; the amount you make after subtracting cost of goods & fees (including shipping, taxes, referral etc.)
Referral %: The percentage of the sale price Amazon takes; most commonly 15%
Referral Fee ($): Price * referral %; the dollar amount Amazon takes on the sale
Shipping Fee: The cost of shipping; automatically populated with the FBA fee. For more details, see this article.
Other Fees: A field to allow you to input additional fees such as taxes or prep fees.
Total Fees: Referral Fee + Other Fees + Shipping Fee; does NOT include COGS.
Seller link: Hyperlink that brings you to Sellercentral to list the item
Gross Margin: Profit ÷ Price; represented as a percent.
Seller Proceeds: Price - Total Fees or profit + COGS; the amount of money Amazon will send you
Drops: The number of sales rank "drops", as recorded by Keepa, in the last 30|90|180 days.
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